phase 4

2026-03-18 16:59:39 +02:00
parent 274f6a378e
commit 9fb575ae70
17 changed files with 800 additions and 8 deletions
@@ -432,6 +432,67 @@ class AnalyticsQueryService
            ->get();
    }

+    // ---- Conversions ----
+
+    public function conversionsReport(): Collection
+    {
+        $goals = \App\Models\Goal::where('website_id', $this->website->id)->get();
+        $totalSessions = $this->totalSessions();
+
+        return $goals->map(function ($goal) use ($totalSessions) {
+            $completions = \App\Models\GoalConversion::where('goal_id', $goal->id)
+                ->whereBetween('converted_at', [$this->from, $this->to])
+                ->count();
+
+            $totalValue = \App\Models\GoalConversion::where('goal_id', $goal->id)
+                ->whereBetween('converted_at', [$this->from, $this->to])
+                ->sum('value');
+
+            return (object) [
+                'id' => $goal->id,
+                'name' => $goal->name,
+                'type' => $goal->type,
+                'is_active' => $goal->is_active,
+                'completions' => $completions,
+                'conversion_rate' => $totalSessions > 0 ? round(($completions / $totalSessions) * 100, 2) : 0,
+                'total_value' => $totalValue,
+            ];
+        });
+    }
+
+    public function goalCompletionsOverTime(): Collection
+    {
+        $days = $this->from->diffInDays($this->to);
+        $groupFormat = $days <= 2 ? '%Y-%m-%d %H:00' : '%Y-%m-%d';
+        $carbonFormat = $days <= 2 ? 'Y-m-d H:00' : 'Y-m-d';
+
+        $data = \App\Models\GoalConversion::where('website_id', $this->website->id)
+            ->whereBetween('converted_at', [$this->from, $this->to])
+            ->select(
+                DB::raw("strftime('{$groupFormat}', converted_at) as period"),
+                DB::raw('COUNT(*) as completions'),
+            )
+            ->groupBy('period')
+            ->orderBy('period')
+            ->get()
+            ->keyBy('period');
+
+        $periods = collect();
+        $cursor = $this->from->copy();
+        $increment = $days <= 2 ? 'addHour' : 'addDay';
+
+        while ($cursor->lte($this->to)) {
+            $key = $cursor->format($carbonFormat);
+            $periods->push([
+                'period' => $key,
+                'completions' => $data->get($key)?->completions ?? 0,
+            ]);
+            $cursor->$increment();
+        }
+
+        return $periods;
+    }
+
    // ---- Real-Time ----

    public static function activeVisitors(Website $website, int $minutes = 5): int
@@ -0,0 +1,114 @@
+<?php
+
+namespace App\Services;
+
+use App\Models\AnalyticsSession;
+use App\Models\Goal;
+use App\Models\GoalConversion;
+use App\Models\Visitor;
+use App\Models\Website;
+use Illuminate\Support\Carbon;
+use Illuminate\Support\Collection;
+
+class GoalEvaluationService
+{
+    public function evaluate(
+        Website $website,
+        Visitor $visitor,
+        AnalyticsSession $session,
+        array $payload,
+        Carbon $now,
+    ): void {
+        $goals = $website->goals()->where('is_active', true)->get();
+
+        foreach ($goals as $goal) {
+            if ($this->alreadyConverted($goal, $session)) {
+                continue;
+            }
+
+            if ($this->matches($goal, $session, $payload)) {
+                GoalConversion::create([
+                    'goal_id' => $goal->id,
+                    'website_id' => $website->id,
+                    'visitor_id' => $visitor->id,
+                    'analytics_session_id' => $session->id,
+                    'value' => $goal->default_value,
+                    'converted_at' => $now,
+                ]);
+            }
+        }
+    }
+
+    private function alreadyConverted(Goal $goal, AnalyticsSession $session): bool
+    {
+        return GoalConversion::where('goal_id', $goal->id)
+            ->where('analytics_session_id', $session->id)
+            ->exists();
+    }
+
+    private function matches(Goal $goal, AnalyticsSession $session, array $payload): bool
+    {
+        return match ($goal->type) {
+            'url_destination' => $this->matchesUrlDestination($goal, $payload),
+            'event_match' => $this->matchesEvent($goal, $payload),
+            'duration' => $this->matchesDuration($goal, $session),
+            'pages_per_session' => $this->matchesPagesPerSession($goal, $session),
+            default => false,
+        };
+    }
+
+    private function matchesUrlDestination(Goal $goal, array $payload): bool
+    {
+        $conditions = $goal->conditions;
+        $path = $payload['path'] ?? '';
+        $targetPath = $conditions['path'] ?? '';
+        $matchType = $conditions['match_type'] ?? 'exact';
+
+        if (! $path || ! $targetPath) {
+            return false;
+        }
+
+        return match ($matchType) {
+            'exact' => $path === $targetPath,
+            'starts_with' => str_starts_with($path, $targetPath),
+            'contains' => str_contains($path, $targetPath),
+            'regex' => (bool) @preg_match($targetPath, $path),
+            default => false,
+        };
+    }
+
+    private function matchesEvent(Goal $goal, array $payload): bool
+    {
+        if (($payload['type'] ?? '') !== 'event') {
+            return false;
+        }
+
+        $conditions = $goal->conditions;
+        $eventName = $conditions['event_name'] ?? '';
+
+        if (! $eventName || ($payload['event_name'] ?? '') !== $eventName) {
+            return false;
+        }
+
+        $requiredCategory = $conditions['event_category'] ?? null;
+        if ($requiredCategory && ($payload['event_category'] ?? '') !== $requiredCategory) {
+            return false;
+        }
+
+        return true;
+    }
+
+    private function matchesDuration(Goal $goal, AnalyticsSession $session): bool
+    {
+        $requiredSeconds = $goal->conditions['seconds'] ?? 0;
+
+        return $session->duration >= $requiredSeconds;
+    }
+
+    private function matchesPagesPerSession(Goal $goal, AnalyticsSession $session): bool
+    {
+        $requiredPages = $goal->conditions['page_count'] ?? 0;
+
+        return $session->pages_count >= $requiredPages;
+    }
+}